Cause Marketing Goes to Super Bowl XLVIII
Watch All the Ads Here!
Here's my annual wrap-up of cause marketing commercials from the 2014 Super Bowl. They were better than the game!
Also, check out the ads and cause promotions that aired before the game AND promotions from last year's Super Bowl. They are all on Pinterest!
Bank of America & Product Red
For 24 hours, download U2's new song Invisible for free on iTunes to help Product Red in the fight against AIDS. (Expires 2/3 @ 11:59 ET).
For each download, Bank of America will donate $1 to help end mother-to-child transmission of HIV.
Chevy & American Cancer Society
This 2014 Chevy Super Bowl commercial is a celebration of cancer survivors. Turn your Facebook or Twitter profile pictures purple at http://chevy.com/purpleroads to join Chevy and the American Cancer Society in support of World Cancer Day.
"Life" celebrates survivors and those who support them on the road to recovery. Chevrolet will contribute $1 to the American Cancer Society for every purple profile, up to $1 million.
Budweiser & The American Soldier
Watch the Budweiser Super Bowl XLVIII commercial A Hero's Welcome where Bud helped make one soldier's homecoming unforgettable. #Salute a Hero at Budweiser.com/Salute.
Related Pinterest Board: FWB40 - Watch-to-Give (Sponsored by See3)