David Hessekiel at Cause Marketing Forum handed out many “halos” yesterday, but he truly deserves a crown for the fabulous job he and his team did with this year’s Cause Marketing Forum. I heard some great presentations, gave one of my own, “Harnessing the Power of Pin-Ups,” and met some great people, including fellow cause marketing bloggers Mike Swenson and Carol Cone.
For those of you who were kind of enough to stop by for my presentation, don’t hesitate to drop me an email with any questions or comments you might have. I’m also happy to mail or email a copy of my presentation or the Halloween Town pin-up I discussed.
A few things to check out while you’re here.
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If you want to learn more about pin-ups, which I also call point-of-sale programs, mobiles and paper icons, check out these posts.
What’s Better: Passive or Active Cause Marketing?
Never Heard of Paper Icons? Listen Up!
Many of you had questions about Halloween Town. Check out the Halloween Town web site and these posts.
Countdown to Halloween Town: Pitch & Deliver
Countown to Halloween Town: Mobile Madness
If you’re interested in reading about some of the other programs I’ve worked on, click here.
