Comments on: How My Nonprofit Plans To Use Social Media

By: Issues in PR: Member relations of yesterday and today «

Issues in PR: Member relations of yesterday and today « — Wed, 18 Jan 2012 03:04:15 +0000

[...] post,How My Non-Profit Plans to Use Social Media, goes into detail on some important specifics of his strategy to drive traffic to the hospital’s [...]

By: joewaters

joewaters — Wed, 16 Sep 2009 23:14:04 +0000

Could you give me a few examples of your favorites, Beth? Would love to check them out. Thx!

By: Beth Kanter

Beth Kanter — Wed, 16 Sep 2009 23:07:33 +0000

Joe,

There's are some great nonprofit blogs out there, did you miss them? Museums, advocacy organizations, and others …

By: John Akerson's Blog » Numbers That Drive Social Media Strategy

John Akerson's Blog » Numbers That Drive Social Media Strategy — Wed, 16 Sep 2009 14:36:18 +0000

[...] was reading Joe Waters’ intelligent blog earlier today. He has a post titled “How My NonProfit plans to use social media” His post was very interesting because it talked about strategy without [...]

By: Numbers That Drive Social Media Strategy « John's Thoughts

Numbers That Drive Social Media Strategy « John's Thoughts — Tue, 15 Sep 2009 20:05:22 +0000

[...] Go to comments I was reading Joe Waters’ intelligent blog earlier today. He has a post titled “How My NonProfit plans to use social media” His post was very interesting because it talked about strategy without [...]

By: John Akerson

John Akerson — Tue, 15 Sep 2009 15:20:56 +0000

Love the strategy overview/framework! Fleshed out with statistics – this is the sort of thing that should make the light go off for executives.

By: joewaters

joewaters — Tue, 04 Aug 2009 18:31:29 +0000

Good question, Renee. Wish I could give you a definite answer! Little bit different for me because I'm not doing SM for the clinical arm of the hospital, but for the office of development. We already have communication guidelines in place to and will run our SM communications through similar standards so we're not divulging any sensitive info. But that said, you're right that that policy won't stop disgruntled patients, employees from using SM for their own purposes. Something I need to consider more!____One thing I will say is that if this hospital is that sensitivve in what they do already, they are going to have a REAL problem with SM. Some people think they can and some people think they can't. They are in the latter.__

By: @leadsinger

@leadsinger — Tue, 04 Aug 2009 17:11:51 +0000

Hey Joe – I posted to this a while ago, but I don't see my comment here, so maybe it got lost in cyber space…anyway, my question to you was about HIPPA issues and how you address them in regard to staff using SM.

I'm meeting with a large hospital up here about adding SM to their marketing roster, and I know that's one of their hot button issues with allowing staff ANY access to the outside world. They won't even post their community calendar for fear of wet noodle lashings from their attorneys. How do you get around what can and can't be said on SM by staff? And the bigger concern, what potential patients or existing patients may say? Do you have guidelines for staffers before they go live online? A training session of any kind? I appreciate your (and the group's) thoughts on ways I can defend SM to this potentially big client.

By: joewaters

joewaters — Tue, 04 Aug 2009 01:41:19 +0000

Sure, Betsy. But coffee is fine. As you get closer to coming up, just drop me an email through my site and we'll se something up. Looking forward to talking to you and sharing some results. The timing will be good since your visit will come on the heels of our big event, Halloween Town!

By: Betsy Kent

Betsy Kent — Mon, 03 Aug 2009 22:32:00 +0000

HI Joe,
I read your post with great interest. I am really curious to hear how things are going. I will be in Boston in Nov. and would love to have lunch and share ideas. One of my clients is a not for profit and will be turning to me for help w/social media later in the year. My treat!