http://selfishgiving.com/cause-marketing-in-action/boston-nonprofit-rewards-of-cause-marketing-are-absolut Cause marketing for nonprofits Thu, 29 Jul 2010 22:46:54 +0000 hourly 1 http://wordpress.org/?v=3.0 http://selfishgiving.com/cause-marketing-in-action/boston-nonprofit-rewards-of-cause-marketing-are-absolut/comment-page-1#comment-2333 Striking the Right Balance of Philanthropy, Marketing & Business Mon, 24 May 2010 15:59:46 +0000 http://selfishgiving.com/?p=1619#comment-2333 [...] got a $2 million windfall from Absolut. The next city vodka, L. A., got a fraction of that amount. The Charles River Conservancy in Boston got $50,000. While the marketing for these city-themed vodkas began promisingly, they [...] [...] got a $2 million windfall from Absolut. The next city vodka, L. A., got a fraction of that amount. The Charles River Conservancy in Boston got $50,000. While the marketing for these city-themed vodkas began promisingly, they [...]

]]> http://selfishgiving.com/cause-marketing-in-action/boston-nonprofit-rewards-of-cause-marketing-are-absolut/comment-page-1#comment-1016 @joewaters Thu, 03 Sep 2009 00:22:12 +0000 http://selfishgiving.com/?p=1619#comment-1016 Thanks for the lead on Boston Absolut, @jleslie! Keep them coming. <a href="http://selfishgiving.com." target="_blank">http://selfishgiving.com.</a> Thanks for the lead on Boston Absolut, @jleslie! Keep them coming. http://selfishgiving.com.

]]> http://selfishgiving.com/cause-marketing-in-action/boston-nonprofit-rewards-of-cause-marketing-are-absolut/comment-page-1#comment-1015 Joey Leslie Wed, 02 Sep 2009 16:52:42 +0000 http://selfishgiving.com/?p=1619#comment-1015 Great post Joe. Perfect example of traditional strategies dipping a toe in the cool waters of cause marketing. Kudos to Absolut and CRC for this clever campaign. Great post Joe. Perfect example of traditional strategies dipping a toe in the cool waters of cause marketing. Kudos to Absolut and CRC for this clever campaign.

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