I'm like a squirrel in the woods. I'm drawn to things shiny and new —
especially in new media. I think I started Posterous
<http://nolandhoshino.posterous.com/&gt; shortly after you did (If it's good
enough for Joe it's good enough for me) and watching John Haydon's video. I
agree with you on the cool things you can do with Posterous, i.e., email
posts from your computer or phone, spread post across the social media
universe, great media uploads, share on Posterous (my favorite feature),
etc. Plus, Posterous posts ranks high in SEO searches. I Googled my name and
my Posterous ranks high on the first page! What Posterous lacks are theme
choices. Unless you know how to write your own CSS or HTML script, you have
only a hand-full of themes to choose from their library.

This post was mentioned on Twitter by johnhaydon: RT (from @joewaters) Blogging about Cause Marketing is Easier with Posterous http://bit.ly/3fwu2P...

I'll be the first to say that Posterous rocks! I've been using it for almost a year and love it – as a way to post personal items or as a way to post items that are "two short for a blog post, but too long for a tweet".

There are, however, several reasons why I wouldn't recommend it as a main blog for large organizations:

*If you also want to include a lot of functionality on your blog (mailing lists, widgets, links to websites, blog rolls, product lists, news feeds).
*If you want to highly customize the blogs functionality (drop-down navigation menus, rotating images)
*If you want to brand your blog with a similar look and feel to your main website.
*If you want total control over your content.
*If you want to rank in search engines.

I will say that Posterous *is* perfect for a secondary blog. For example, a blog that features discussions of events (like Halloweentown) could be a secondary blog, while the main blog about BMC would be WordPress.Org

Just my two cents.

John