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	<title>Selfish Givingipad | Cause marketing for nonprofits</title>
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		<title>Better Cause Marketing with the iPad</title>
		<link>http://selfishgiving.com/cause-tools/review-better-cause-marketing-with-ipad</link>
		<comments>http://selfishgiving.com/cause-tools/review-better-cause-marketing-with-ipad#comments</comments>
		<pubDate>Wed, 23 Jun 2010 16:00:43 +0000</pubDate>
		<dc:creator>Joe Waters</dc:creator>
				<category><![CDATA[Cause Tools]]></category>
		<category><![CDATA[cause marketing]]></category>
		<category><![CDATA[dropbox]]></category>
		<category><![CDATA[evernote]]></category>
		<category><![CDATA[fastfinga]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[wordpress app]]></category>

		<guid isPermaLink="false">http://selfishgiving.com/?p=3604</guid>
		<description><![CDATA[We recently got an Apple iPad as a gift. I knew I would like it because I love my iPhone, and in many ways the iPad is really just a big iPhone. But at first it was a little bit too much like an iPhone&#8211;just one I couldn&#8217;t put in my pocket. But the more...]]></description>
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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fselfishgiving.com%2Fcause-tools%2Freview-better-cause-marketing-with-ipad&amp;source=joewaters&amp;style=compact&amp;b=2" height="61" width="50" /><br />
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<p><a href="http://selfishgiving.com/secure/wp-content/uploads/2010/06/photo-1.jpg"><img class="alignright size-full wp-image-3608" title="photo (1)" src="http://selfishgiving.com/secure/wp-content/uploads/2010/06/photo-1.jpg" alt="" width="336" height="448" /></a>We recently got an <strong>Apple iPad</strong> as a gift. I knew I would like it because I love my <strong>iPhone</strong>, and in many ways the iPad is really just a big iPhone.</p>
<p>But at first it was a little bit too much like an iPhone&#8211;just one I couldn&#8217;t put in my pocket.</p>
<p>But the more I used it more I liked it. I downloaded apps for the iPad. I also bought the keyboard dock so unlike my iPhone I wouldn&#8217;t be stuck pecking away one letter at a time on the screen&#8217;s keyboard.</p>
<p>The keyboard dock dramatically changed my experience with the iPad. I felt liberated!</p>
<p>It wasn&#8217;t long before I started thinking how I could use the iPad for cause marketing. Here are some of the ways it&#8217;s already become a helpful tool.</p>
<p><strong>Blogging.</strong> The keyboard dock was an absolute must here. While I&#8217;ve read that some bloggers type posts right from the iPad&#8217;s keyboard, this wasn&#8217;t for me. Next, I needed a platform on which to type my posts. iPad wouldn&#8217;t let me type them on the WordPress web interface as I usually do. Using <strong>Apple&#8217;s Pages or iWorks</strong> didn&#8217;t seem the right solution as my desktop and laptop are both PC&#8217;s. Ultimately I went with the <a href="http://itunes.apple.com/us/app/wordpress/id335703880?mt=8">WordPress app</a>, which is nothing fancy but it works. I still have to jump on my PC to add photos and links, but all the writing can be done on the iPad.</p>
<p><strong>Meetings. </strong>This is where the iPad really shined. It&#8217;s so easy to share with everyone in a room. We all know how much more difficult this is to do with a laptop, or with an iPhone, which is too small. But the iPad is a perfect size. I made it even easier to use in meetings by adding the <a href="http://www.evernote.com">Evernote</a> app. I&#8217;ve <a href="http://selfishgiving.com/cause-practices/better-cause-marketing-with-evernote">written glowingly of Evernote as a cause marketing tool</a> before, but the <strong>Evernote</strong> app for the iPad is impressive. Evernote has been a great way to share everything from cause marketing campaigns to videos to pinups to pictures.</p>
<p>And having an iPad for meetings has a coolness factor that can&#8217;t be beat! Just make sure you sign up for the 3G service if you plan to go online. Don&#8217;t be like me and learn the hard way that the company you&#8217;re at doesn&#8217;t have Wifi. Because as I learned, well, that&#8217;s just not cool.</p>
<p>Another iPad app that&#8217;s helpful in meetings is <a href="http://selfishgiving.com/cause-practices/better-cause-marketing-with-evernote">FastFinga</a>. Instead of typing notes I can just write them with my finger, turning the iPad into a real writing pad. I can even ship these notes off to Evernote. Give Fastfinga a try.</p>
<p><strong>Presentations.</strong> I share <a href="http://www.chrisbrogan.com/can-you-work-from-an-ipad/">Chris Brogan&#8217;s frustrations</a> with the iPad for creating presentations. But the gorgeous <a href="http://www.dropbox.com">Dropbox</a> app for iPad makes viewing and sharing them with others a breeze.</p>
<p>The iPad truly shines in meetings when you want to share examples of cause marketing campaigns or other types of media. But I plan to stick with it for blogging posts like this one. It won&#8217;t be long before WordPress improves its app so I can write my posts start to finish (links, pic and all) on the iPad.</p>
<p>How do you think you might use the iPad for your fundraising?</p>

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