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	<title>Selfish Giving &#187; mikhaela craig</title>
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	<link>http://selfishgiving.com</link>
	<description>Cause marketing for nonprofits</description>
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		<title>A New Look for Selfishgiving.com</title>
		<link>http://selfishgiving.com/cause-marketing-news/look-for-selfishgivingcom</link>
		<comments>http://selfishgiving.com/cause-marketing-news/look-for-selfishgivingcom#comments</comments>
		<pubDate>Thu, 11 Mar 2010 16:40:13 +0000</pubDate>
		<dc:creator>Joe Waters</dc:creator>
				<category><![CDATA[Cause Marketing News]]></category>
		<category><![CDATA[headway themes]]></category>
		<category><![CDATA[john haydon]]></category>
		<category><![CDATA[mikhaela craig]]></category>
		<category><![CDATA[selfishgiving.com]]></category>

		<guid isPermaLink="false">http://selfishgiving.com/?p=2570</guid>
		<description><![CDATA[Cause marketing news, advice and commentary just got better (looking). Welcome to the new and improved Selfishgiving.com! Late last year I started thinking of refreshing my blog with a new look that I could extend to all my other social media platforms and offline activities. A lot had happened since the last redesign two years [...]]]></description>
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			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fselfishgiving.com%2Fcause-marketing-news%2Flook-for-selfishgivingcom"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fselfishgiving.com%2Fcause-marketing-news%2Flook-for-selfishgivingcom&amp;source=joewaters&amp;style=compact" height="61" width="50" /><br />
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<p><a href="http://selfishgiving.com/secure/wp-content/uploads/2010/03/SG-Crest1.jpg"><img class="alignright size-full wp-image-2569" title="SG Crest" src="http://selfishgiving.com/secure/wp-content/uploads/2010/03/SG-Crest1.jpg" alt="" width="224" height="235" /></a>Cause marketing news, advice and commentary just got better (looking). Welcome to the new and improved <strong>Selfishgiving.com</strong>!</p>
<p>Late last year I started thinking of refreshing my blog with a new look that I could extend to all my other social media platforms and offline activities. A lot had happened since the last redesign two years earlier!</p>
<p>At first I only thought about changing the look of my blog, but <a href="http://www.johnhaydon.com">John Haydon</a> was writing some great posts on how <a href="http://headwaythemes.com/">Headway Themes</a> could enhance your blog. That&#8217;s when I came into contact with <a href="http://twitter.com/grantgriffiths">Grant Griffiths</a>, who kindly gave up a couple hours of his time to talk about my business goals for <strong>Selfish Giving</strong> and how Headway Themes might help.</p>
<p>After talking to Grant and John, I was sold on the <a href="http://headwaythemes.com/features/">benefits of Headway Themes</a>.</p>
<p>The next step was to find a designer who could take <strong>Selfish Giving</strong> in a new direction. Grant brought a talented woman to my attention, <a href="http://twitter.com/mikhaelacraig">Mikhaela Craig</a>. Mikhaela came up with some great designs, and while I ultimately chose a look that had a lot of similarities to my previous design, it was for no lack of options.</p>
<p>Mikhaela also came up with the <strong>Selfish Giving</strong> crest you see to the right. I love it. It&#8217;s something I can use on business cards, slides and proposals that isn&#8217;t clunky like a wide banner image.</p>
<p>In addition to my blog, Mikhaela also redesigned my <a href="http://twitter.com/joewaters">Twitter page</a>, email newsletter, <a href="http://selfishgiving.com/six-figure-cause-marketing">Six Figure Cause Marketing</a> landing page (which I&#8217;m still tweaking) and <a href="http://joewaters.me/">Posterous blog</a>.</p>
<p>I highly recommend Mikhaela if you have an upcoming design project. She&#8217;s professional, twitterific (and active on Twitter too!), dedicated and very, very patient.</p>
<p>With my new Headway Theme and design in hand, it was time for <a href="http://www.johnhaydon.com">John Haydon</a> to put the two together. John did a great job, and you&#8217;ll never know how much work it was for him to get the devil&#8217;s tale on &#8220;Selfish&#8221; to hang just right!</p>
<p>The best thing about John is that he treats my blog like his own. He makes tweaks to it when I haven&#8217;t asked him to or expect it (like the <a href="http://www.wibiya.com">Wibiya</a> navigation bar at the bottom of my blog, which I think is just great). He&#8217;s making my blog better like he tries to do with his own every day.</p>
<p>You don&#8217;t need to be too familiar with my blog or tweets to know that John and I are good friends. We live just a couple miles from each other outside Boston and our kids play together.</p>
<p>But in this instance John treated me so much better than a friend. He treated me like a client. Now that&#8217;s a true friend.</p>
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