'Fish of the Day: July 7, 2006
- Strings Attached. Thank goodness not all donors are as giving as Warren Bufftet. (WSJ)
- Bake Cause Marketing into Product. Good works done inside-out, instead of a portion of revenues. Deals more with corporate social responsibility and venture philanthropy than cause marketing, but a good read with some good links. (Crossroads Dispatches)
- College Students Rank Social Responsibility over Celebrity Endorsements. I agree with the blogger: I don't believe it. (Marketing Blurb)
- Best Pitch for Minor League Rox Isn't a Fastball. It's an Oddball. Now I know from where I get my oddball streak: my hometown. (NY Times)