Newsletter: Creative Examples of Benefits for Virtual Sponsors π ; OkCupid Wants You to be a VILF in November π ; 5 Ways to Market Your Nonprofit in Age of Resistance β
Three things to share with you today...
First, join Doctors Waters and Giagrando (the Cause Docs!) for a FREE clinic that will address all your complaints, issues and problems around corporate partnerships. It's all happening tomorrow, September 24, at 2pm EDT.
All the details were in last week's newsletter.
You can sign up to participate here. You'll receive a reminder and a Zoom link.
At 2pm EDT on Thursday click on the Zoom link OR just click here.
Second, the next Learning Club meeting is next Thursday, October 1st at 4.pm. EDT. This month's learning club is all about personal branding and social impact career growth.
Check out the suggested readings in this newsletter.
Join the Facebook group.
Sign up to participate in the meetings here.
Third, be sure to check out our sponsor today β¬οΈ, my friends at For Momentum. They just released a wildly informative report on Key Elements of Best in Class Cause Campaigns. The report shares six elements common to ALL successful campaigns. Interesting!
βοΈ Partnership Notes
1. I want to curate some creative examples of benefits for virtual event sponsors. I came across this πfrom the Mass Historical Society. Gala treat delivery? π°Cocktail corner breakout room?πΈWhat creative things have you offered virtual event sponsors? Hit reply and tell me! I'll pull a list together for readers.
I also like this from Kentucky-based Lighthouse Recovery Services. When their annual fundraising event - which added up to $5,000 to their coffers - was cancelled they decided instead to sell bed sponsorships π for $100 each. Donors will be recognized on a plaque that will be hung in the residential houses early next year.
They are hoping to sell 44 bed sponsorships. I was so impressed I bought one! So now they only need 43. I made the donation on behalf of "The Readers of Selfish Giving" π₯°. Times are tough, but not so tough you can't give something in thanks for the people you care about.
2. A great campaign from Meals on Wheels called Don't Stop. Company stakeholders can: share a video, signup for email updates (smaht!) and/or start a fundraiser. Here's the best part: 27 companies are already participating.
3. OkCupid want you to be a VILF in November.π
4. Ben & Jerry's: What we do is NOT cause-related marketing.
π€ Marketing Your Cause
1. 11 ways to increase your credibility with partnership prospects. #1 Share your success stories [Case Study Service].
2. 5 ways to market yourself during the age of resistance. #3 Listen, process, validate.
Sponsor π€
π Cool Jobs in Cause
1. Corporate Relations Manager, Central Texas Food Bank, Austin, TX ($35k - $47k)
2. Manager, Corporate and Brand Partnerships, Direct Relief, Santa Barbara, CA ($85k - $120k)
3. Manager of Business Partnerships, Food Bank For New York City, NYC ($72k - $99k)
4. Director of Corporate Affairs & CSR, Papa John's Pizza, Atlanta
Do you have a partnership position you are trying to fill? Hit reply and share your job listing with me! I'm happy to post it here for FREE.
π§ π Brain Food
1. In a K-shaped economic recovery, nonprofits should focus on this funding source.
2. I love this: are you an ideas-led organization? They are built on five common behaviors.
3. These are hilarious...and clevah. This Austin movie theater regularly changes its marquee to comment on the times. My fave: "At this point, if a clown invited me into the woods I would just go." π€‘ π
Have a question, comment or just want to say hi? Just hit reply or talk to me on Twitter.