CASE STUDY SERVICE

Are you struggling to attract corporate partners? Case Studies Will Help.

One of the things you don’t see enough from nonprofits are case studies profiling successful corporate partnerships.

Case studies are a powerful source of social proof.

They show prospective partners that you are experienced, credible and that your partnerships are indeed win-win.

Between 71% and 77% of B2B buyers cited testimonials and case studies as the most influential types of content.

Let’s face it…

companies want experienced partners. That's why so many companies end up working with St. Jude Children's Research Hospital, Children's Miracle Network or Boys & Girls Clubs of America. These organizations know how to execute corporate partnerships. Case studies are the “proof” companies want to have before they decide to work with you.

Now, you may be thinking…

“When a company wants to hear about a successful partnership I can just tell them about one when I meet with them in person.”

But that’s not how it works.

Companies are looking for case studies on your website and on your other digital channels long before they ever send you an email or call you.

Are you struggling to attract corporate partners? One reason may be that companies have passed on even contacting your nonprofit because they couldn’t find examples of successful corporate partnerships on your website. Sad, right? Because you do have those success stories, but you have no home for them on your site.

Do you think that nonprofits are "special" and don't need case studies? You’re wrong. You need case studies just as much as businesses do! And they’ll be just as effective for your nonprofit as they are for businesses.

I hope you agree that having case studies is a priority. I think I know what your next question is…

But Can’t I Just Write My Own Case Studies?

You sure can. But they won’t be as good as the ones I’ll write for you.

First, it will be awkward if you do them. Asking a partner to give you feedback directly can be difficult and will actually prevent a partner from being completely open and honest.

Second, only from a third-party author will you get a bona fide piece of social proof. My interview will go beyond “So-and-so was great to work with!” to one that focuses on the problems you solved and the business outcomes you achieved for your clients.

Third, you’ll actually get the case study done! You may know that you need case studies, but if you haven’t done them yet you’ll probably never do them. Let me do them for you!

So, writing your own case studies isn’t a good idea. Having them authored by a third-party writer is. Here’s what you’ll get if you let me do them for you…

What Will I Get?

  • I’ll conduct a 20-30-minute phone interview with your partner to uncover what they loved about your partnership.

  • I’ll use the client’s answers to create a detailed case study (usually between 350-500 words) highlighting the results the partnership achieved.

  • I’ll handle all the approvals and edits from both you and your partner until we have the final approved text you can use throughout your marketing.

  • I’ll send you a final document of the case study and a summary of any additional partner feedback. Think about the value of this. You’ll get honest, useful insights that you can use to improve your offering, process and/or partnership efforts.

What’s The Investment?

$1,000 per case study.

Final Words

Here are several examples of case studies that have appeared on Selfish Giving. (Yes, we can promote your case study! See the Newsletter Sponsorship and Sponsored Posts sections below.)

There are many others case studies out there. But the case studies I’ve written for clients are for prospective corporate partners - and not for the prying eyes of nonprofit competitors. Frankly, my current nonprofit clients are unhappy that I’ve opened this service to everyone. They know how much of a competitive edge case studies give them with prospects - and competitors!

Featured
How This Nonprofit Added Four Six-Figure Event Sponsors In 18-Months [SPONSORED]
How This Nonprofit Added Four Six-Figure Event Sponsors In 18-Months [SPONSORED]

Elyse Meardon is proud of her work with Children’s Miracle Network Hospitals (CMN) - and rightfully so. As managing director of CMN’s signature dance marathon program, she and her team are stewards of the fastest growing peer-to-peer fundraiser in the country! 

But even with the programs incredible success, particularly with peer-to-peer fundraising from event participants, there was a clear area for growth: sponsorship....

Read More →
Recruiting Corporate Partners with a Small Team: The Edge This Nonprofit Has That You Don't [SPONSORED]
Recruiting Corporate Partners with a Small Team: The Edge This Nonprofit Has That You Don't [SPONSORED]

For nearly two decades Operation Warm has had a simple mission: to provide children in need with the gift of brand new winter coats. The nonprofit works directly with manufacturers to create their own line of warm, colorful winter coats made just for kids.

Since 1998, Operation Warm has provided coats to over 2 million children across the United States.

Traditional grants from companies have played a major role in helping Operation Warm achieve its mission. However, after an uptick in company requests for sponsorship and cause marketing in 2016, Operation Warm created a dedicated team to focus on corporate partnerships.

With a growing national brand, and solid organizational footprints in Philadelphia and Chicago, Operation Warm turned to Catalist to expand their regional and national corporate relationships.

Read More →
More or Better Corporate Partnerships? How National Park Foundation Addressed a "Good Problem" [SPONSORED]
More or Better Corporate Partnerships? How National Park Foundation Addressed a "Good Problem" [SPONSORED]

Heading into the new year, Stefanie Mathew, Vice President of Corporate Partnerships at the National Park Foundation (NPF), knew the nonprofit had a strong wind at its back.

As the official charity of America’s national parks, NPF is a top performer in corporate partnerships, and others have taken notice. With outdoor retailer REI, NPF was awarded the 2017 Golden Halo Award in the best environmental campaign category at the Engage for Good Conference in June. And NPF was a finalist for best corporate brand by the Licensing Industry Merchandisers’ Association.

But Stefanie knew that NPF could do better...

Read More →

Check out these examples

The secret is out. The question is do you want to stay in the dark and not produce valuable case studies that drive partnership success?

​Sign-up now to receive my newsletter!

Learn more about cause marketing, fundraising with businesses, nonprofit branding, mobile technology, content marketing and sponsorship.