Newsletter: How to Scale Your Biz Dev Team 📈 ; What 25 Companies are Doing for Pride Month 🏳️🌈 ; Everyone Loves Plain Language - Except Nonprofits 🤔
Join the Cause Docs Tomorrow, June 3rd at 2pm EDT as Lauren Lawson-Zilai, Senior Director of Public Relations & National Spokesperson for Goodwill Industries International, will be answering your questions on how to identify and work with influencers.
She'll be sharing her prescriptions on...
Tools to help you pinpoint the the right influencer
The process of working with influencers from initial outreach to contract negotiations to payment
Lessons and learning experiences to be prepared for your future engagement with influencers
Influencer marketing is one of the hottest topics in cause marketing.🔥🔥🔥You won't want to miss this conversation with Lauren!
✍️ Partnership Notes
1. Talking about this group will give you an edge with prospective partners. They are now considered the most important group to a company's long-term success.
2. How to quickly scale your sales team. #3 is key. Give "the sales team assets to win business, including resources like presentations, market data, tech tools, and a well-organized pool of case studies."
3. What 25 companies are doing for Pride Month. I'm going with the rainbow jockstraps from Calvin Klein.
🤑 Marketing Your Cause
1. How to use Facebook ads to target B2B audiences. It's a heck of lot cheaper than LinkedIn ads and may be more effective.
2. Use Tweetable Charts to create any chart type - bar, sparklines, tables - and use it right inside the twitter text box. Genius!
3. Everyone loves plain language. So why do nonprofit use language that is complex, wordy and imprecise?
😎 Cool Jobs in Cause
1. Senior Specialist, Business Partnerships, Humane Society of the U.S., Washington, D.C. ($53k - $70k)
2. Senior Manager, New Business, Girls Who Code, NYC ($75k - $95k)
3. Corporate Development Officer, Phoenix Children's Hospital ($75k - $100k)
4. Associate Director of Innovative Partnerships, United Way of Greater Atlanta
5. Manager, Corporate Partnership, Children's Hospital Colorado, Aurora, CO ($55k - $79k)
Do you have a partnership position you are trying to fill? Hit reply and share your job listing with me! I'm happy to post it here for FREE.
🧠🍌 Brain Food
1. Thinking of sending your supporters a gift? I know exactly what they would like. (Just don't send them the one Gwyneth Paltrow is selling.)
2. Let's get rid of all the statues of people.🗽
3. Advice on what to do when a person drunk texts your nonprofit. 🥴🤳😇
Have a question, comment or just want to say hi? Just leave a comment below or head over to Twitter.
