Newsletter: How to Sell & Close More Partnerships 🤝 ; The Business Case for Targeting C-Stores⛽️ ; Are You Ready to Host a Hybrid Fundraising Event in 2021? 🎤
The docs are back!
No, we can't heal America's fractured democracy 🤷♂️- but we can address your partnership woes! Remember, we're not real doctors, we're cause doctors (or Cause Docs!)👨🏻🩺
The doc joining us this month is Dan Cohen, Founder & President of Cause Partners. Dan has used his extensive background and training in sales to land lucrative corporate partnerships for nonprofits. He'll be answering your questions on how you can do the same! Dan will be sharing his prescriptions on:
Getting more meetings
Asking powerful questions that advance conversations
Overcoming objections, and more!
Here are the details.
Next Wednesday, January 27th at 2pm EST, we are hosting an open "clinic" on Zoom to answer ALL your questions on selling corporate partnerships.
During the call, you'll also get to play doctor by providing your own insights and perspective to "patient's'" questions. In this doctor's office, everyone gets a say.
Dan has helped National Wildlife Federation, Meals on Wheels America, U.S. Soccer Foundation, Vitamin Angels, KaBOOM! and many more nonprofits build corporate partnerships that drive funding and awareness.
While Dan is happy to reel in new corporate partnerships for a nonprofit, he's just as skilled teaching them how to fish for themselves. 🎣This well-honed ability comes from the experiences and success Dan has gained in his varied and productive two-decade-plus career.
Dan has been a leader and producer for NBA, NHL and NFL franchises, for a national renowned nonprofit and for a leading software provider. Heck, Dan has even run his own social networking startup!
You are not going to want to miss this appointment with the Cause Docs! 🩺
✍️ Partnership Notes
1. The business case for putting c-stores at the top of your prospect list. Business is booming and chains have big plans for expansion.
2. This is an interesting article on converting more of your leads into sales. One conclusion: you should be texting your prospects more. Speed matters!
3. That "indoguration" of Major Biden I told you about last week? It just wasn't great marketing. It was great cause marketing thanks to the involvement of a corporate partner.
🤑 Marketing Your Cause
1. Interested in working with influencers? Here are all the steps you need to take to create a good email pitch campaign: from setting up your email to finding influencers and writing the email.
2. Want to attract more partnership leads? Here are the 13 best content types for top of funnel marketing.
3. Confused about which channel to use to communicate with supporters? Don't be. Supporters prefer one channel above all others.
😎 Cool Jobs in Cause
1. Regional Major & Corporate Giving Officer, YWCA, Seattle
2. Specialist, Global Sponsorship Operations, Save the Children, Washington, D.C.
3. Sponsorship & Development Manager, California Lawyers Association, Sacramento
4. Manager, Business Development/Corporate Partnerships, Rebuilding Together, Remote ($50k - $60k)
Do you have a partnership position you are trying to fill? Hit reply and share your job listing with me! I'm happy to post it here for FREE.
🧠🍌 Brain Food
1. How to host a hybrid fundraising event.
2. A company backs a cause. But then it funds a politician who doesn’t. WTH?
3. People rent this guy to do nothing. He advertises himself as a person who can "eat and drink, and give simple feedback, but do nothing more." I think I found my new calling! 🤣
Have a question, comment or just want to say hi? Just leave a comment below or head over to Twitter.
